Friday, October 28, 2005

Ad bye-laws revamp soon

Ad bye-laws revamp soon
Deccan Herald

Four zones have been created and the size of hoardings will vary according to the zones.

The Bangalore Mahanagara Palike (BMP) Council on Wednesday approved changes to its advertising bye-laws classifying outdoor advertising in the city into four different categories. Over 100 other proposals, including the construction of a bus stand at Kalasipalyam was also approved at the meet.

The changes to the advertisement bye-laws have been billed to accommodate the various forms of advertising that have come into vogue in the changed market conditions.

The four areas are termed as zones - A, B, C and D - are demarcated on their importance in terms of heritage, political residence and others. Advertisements are banned totally along Vidhana Soudha, Cubbon Park and Lalbagh areas falling under Zone A.

In Zone B, the height is restricted to 40 ft. Width-wise the hoarding size is limited to 24 x 12 ft when erected on the ground and 30 x 15 ft when erected on the roof. Some of the areas in this category are Seshadri Road, Nrupathunga Road, KR Circle, among others. In Zone C, the height is limited to 80 ft and 40 ft depending on ground or rooftop placement respectively. Width-wise it is limited to 40 x 20 ft. Among the areas are Yeshwanthpur Circle, Mekhri Circle, RT Nagar Main Road, Ganganagar.

Zone D has no height restrictions, but the size of the hoarding shall not exceed 40 x 20 ft. Tumkur Road, Outer Ring Road, Peenya Industrial Area, Pottery Road are some of the areas in Zone D. The BMP’s advertisement bye-law had not been amended since 1956.

Parking complex

The controversy over the issue of maintenance contract over the multi-storeyed parking-cum-commercial complex at KG Road - B V K Iyengar Road junction is set at rest. The contract has been approved in favour of the developer at the government level itself.

Property leased

BMP’s vacant land measuring nearly 10,000 sq ft near the KSFC building on Thimmaiah road is being sold to Siasat (Urdu Daily) group. The particular issue was a major one among the many proposals opposed by the Opposition JD(S) and BJP. The land value in the said area presently ranges between Rs 3,000 and Rs 5,000 per sq ft; it is being sold at a meagre Rs 700 per sq ft, noted the JD(S).

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