Friday, July 29, 2005

No wall posters, no wall paintings in the city

No wall posters, no wall paintings in the city
New Indian Express

BANGALORE: The standing committee on taxation and finance of the City Corporation (BCC) has finally approved the total revamp of to the hoarding rules, which were originally formed in 1956.

The draft proposals, that were pending before the standing committee for about six months, were approved last month. These proposals would come up at the BCC Council meeting on Friday for its approval.

The new rules ban wall-posters and wall-paintings in the city and free the central parts of the city from any form of advertisements.

The civic body has brought in almost all modes of advertisement under its regulations including shop window advertisements, cinema hall slides and advertisements through cable TV networks.

The signboards on shops, which are technically called bulk advertisements, are expected to gain over Rs 16.28 crore with new rules, as against the current tax demand of Rs 10.86 crore at current tariff.

It is estimated that the city has over 1.81 lakh square feet of such signboards and over 2000 hoardings. The new rules have also revised the tax rates, and the revenue from hoardings alone is expected to go up to Rs 12.24 crore as against current collection of Rs 4.28 crore.

However, the applications to set up hoardings must be routed through one of the 50 registered trade associations of hoarding operators and Kannada must be used as the prominent language in advertisements.

Further, the rules require that all banner advertisements must have BCC stamp of approval and pay prescribed tax.

No hoardings shall be allowed around junctions and circles and abutting the parks.

AD-FREE ZONE Kumara Krupa Road: Windsor Manor - Shivananda Circle Raj Bhavan Road: High Grounds - Minsk Square Ambedkar Veedhi: K R Circle - Infantry Road Junction Post Office Road: K R Circle - SBM Circle Chalukya Circle Maharani College Road K R Circle Cubbon Park and Lal Bagh environs Nrupathunga Road: K R Circle - Police Corner Palace Road: SBM Circle - Chalukya Circle

New hoarding size specifications Zone A: No hoardings Zone B: Maximum size 24" X 12" on ground, 30"X15" on rooftops. (The height of hoarding structure should not exceed 40-ft) Zone C: Maximum size 40" X 20", height 80-ft for hoardings ground, 40-ft on rooftops. Minimum 1 metre distance between two hoardings Zone D: 40" X 20", No height restriction. No double-deckers on rooftop.


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